Posts Tagged ‘Florist’

Will Buying Flowers From a Florist Help Boost The Economy?

Tuesday, October 6th, 2009

When you buy flowers from a florist, you not only bring a smile to the recipient, but the benefits can be felt throughout the floral supply chain. The florist obviously makes a profit from your purchase. And, the more flowers the florist sells, the greater his buying power and access to deeper discounts from his suppliers. The more profitable and successful the florist’s business, the more likely he is to require more staff to help operate his business.

A florist needs staff to perform all of the daily operations of the business, including receiving and stocking of inventory, preparing flowers for bouquets, designing, assembling and delivery of floral arrangements. A florist also needs sales staff to assist customers over the phone and in person. Behind each successful florist shop is an entire supply chain of flower growers and wholesalers.

Each person in this chain, from the horticulturists, growers, harvesters to the brokers, distributors and truckers, benefits from your purchase. Those benefits extend can extend from your local area to as far as the Netherlands, South America or South Africa. Typically, only the larger, floral retailers order in such large quantities that the wholesalers and middlemen are eliminated from this supply chain.

Regardless of the source of your flowers, if you buy from a local florist, your local economy benefits. So, spend $20-$50 on a nice bouquet or floral arrangement and you can be assured that you have done a good deed for the economy. And, that is a small price to pay for the warm fuzzies, smiles and hugs you’ll receive from your loved one.

Expensive flower

Expensive flower

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